Where is the next outlet for mobile medical apps?

As society develops, when people are no longer satisfied with material needs, people have a deeper pursuit of health. Therefore, a health checkup came into being. However, when people move from this project to another project, or when they return home from the clinic, or when they move from hospital to another institution, or when they move from a doctor's clinic to an expert, not everyone will understand clearly. The meaning of the paper to the "Physical Examination Report". This is a blind spot in health management: data is ignored, doctors guide information is ignored... leaving people with a blank space. And this may be the beginning of a chronic disease.

Where is the next outlet for mobile medical apps?

The ratio of chronic diseases in China remains high: neglecting health management is one of the factors

Chronic diseases in China account for more than 80% of all diseases, and have a high mortality rate, coupled with the world's largest elderly population, causing a serious burden on health care and medical care . Although Premier Li Keqiang has proposed the construction of a graded diagnosis and treatment system for this purpose. However, even the differences in resources and physician experience between large and small hospitals in China and the existence of “three lows” (lower high-end equipment coverage, low technical mastery and low recognition) in small hospitals can be solved; but people’s own health management Still in a more embarrassing dilemma: even if the emphasis on health is deepened, due to the number of doctors and the time limit for medical treatment, many people still have no knowledge of their medical examination data after completing the medical examination project; this is also part of The patient insisted on an annual physical examination, but still could not escape the cause of the chronic disease. How to help people interpret health management data has become an urgent need for health care in China.

Status of patient visits: fracture visits

After completing the medical examination program, the duties of the hospital and most doctors are basically over, but the fear of rehabilitation and the fear of emergencies have just begun, they still need medical services. The lack of post-hospital care has caused many people to face the risk of chronic diseases. The huge prospect of this chronic disease management market is also the influx of Internet companies, medical institutions, pharmaceutical manufacturers and capitalists, using mobile medical to seize the post-hospital care market. User resources and market share, as well as different demand groups and data sources, make post-hospital competition diversified.

Profit model for chronic disease management: not through service, but through sales of hardware

The post-hospital care market is currently the most concerned part of many medical device and pharmaceutical listed companies. Based on the business areas of each company, the post-hospital mobile medical services provided are also different. Obviously, these companies are using mobile medical care to improve product stickiness and customer loyalty. Everyone is thinking about letting customers make more money to buy their own products. Of course, we can't deny the important role that wearable devices play in the regulation of health data, but because of the current technical level, doctors have no way to promptly guide these dynamic figures, and the development of big data is still blocked, which is for wearable devices. The impact can be imagined.

Subverting traditional ideas: preventing and treating diseases will be easier than controlling diseases

In fact, mobile medical has undergone several stages of development, and the field has become more and more detailed. From the beginning of the full coverage, to the gradual separation of gynecology, pediatrics; now chronic disease management is about to become the next vent. However, this requires coordination with hospitals and doctors, and the retrieval of patient data, and the hospital's obligations are often limited to discharge, doctors are not willing to involve more services and postoperative patients and chronic patients for work reasons. Therefore, mobile medical companies have to rely on cooperative or paid forms to obtain hospital data interfaces, to maintain the enthusiasm of doctors to use mobile applications through various subsidies and gifts; on the other hand, it is unrealistic to charge patients for service fees, and post-hospital management becomes The most burnt part of mobile medicine. However, basically small companies will expand their business into the field of health management, because this does not become a source of their earning. And this may allow more users to pay for the health, time, or money.

Summary: The significance of mobile health management

With the continuous development and advancement of wearable technology, chronic disease management is expected to be controlled thereby, which can further reduce its prevalence. However, if people can understand the physical condition and adjust their diet and living habits in the early stage of the disease, they may help people save more money and energy and have a healthier physique. This is mobile medicine. The significance of the field of health management.

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