"Doctor, this is my last inspection report, please take a look." On Friday, patient A Qiang (pseudonym) came to a hospital in Guangzhou, but he did not communicate face to face with the doctor, instead it was computer video. dialogue. After a simple diagnosis, the doctor gave Aqiang some medical advice and then ended the diagnosis.
It turned out that the network hospital clinic of a mobile medical institution landed at the Aqiang hospital, and this extended-line clinic was an attempt by the hospital to break through the “simple consultation†model.
However, the industry believes that under the current conditions, whether it is opening a clinic, binding business or doing a closed-loop mode, its development capabilities are limited.
"Light consultation" has sought to "land"
In the Internet medical concept, online medical treatment (ie “light consultationâ€) occupies the most important part. However, the online medical treatment model that has long been floating in the "air" and "online" is actively seeking "landing", and the construction of the offline clinic is one of the main modes. According to the reporter, Dr. Chun Yu, Micro Medical Group, Good Doctor Online, Lilac Garden, Guangdong Network Hospital and 39 Health Network have all planned to extend to offline clinics.
The earliest Internet medical institution involved in the concept of “landing†was Dr. Chun Yu. In the first half of 2015, Dr. Chun Yu laid out the offline clinic. According to the company’s public information, as of January this year, 348 Spring Rain clinics have been opened, and August 2 is still Guizhou has landed an offline clinic with a model of self-construction and hospital cooperation. Regarding the question of the offline clinic model, Zhang Yu, CEO of Chun Yu, retorted that “the offline clinic is a part of the future optimization experience and profitability.â€
After Dr. Chun Yu took the first step, on December 7 last year, the micro-medicine group (original registration network) started from the registration began to transfer to the “landingâ€, and the Wuzhen Internet Hospital built by it officially opened, causing public concern. In April and May of this year, the company also opened in the Internet hospitals in Guangxi and Gansu. According to insiders of the micro-medicine group, the Internet hospitals in Guangzhou are currently under construction.
The Guangdong Provincial Network Hospital established by the Second People's Hospital of Guangdong Province also has a landing plan. At present, the network hospitals in Guangdong Province mainly through mobile APP, chain pharmacies, health huts of Guangdong Second People's Hospital and some community hospitals, but according to internal According to informed sources, Guangdong Network Hospital is now looking for a plot to establish a physical clinic. It is reported that Fangyou Dejian, a network hospital in Guangdong Province, has been seeking a way to list online hospitals, and has received a 5.5 billion yuan (unit: RMB) acquisition by the listed company, Shentiandi A, but Shentiandi issued an announcement on the evening of August 8. The acquisition restructuring was terminated."
In addition to the traditional information platform and online inquiry companies seeking to land, some medical e-commerce also involved, such as this May 7 Lekang online pharmacy and Guangzhou Liwan District, the construction of the seven Lekang Internet Center Hospital in Liwan District; In July of this year, Gangling Group, a company affiliated to the pharmaceutical network, cooperated with Guizhou Province and Guangzhou Yuexiu District to jointly build a network hospital.
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